Quick links to posts about online networking, blogging, and other forms of publicity for writers and book authors
Previously posted on Treated & Released:
Guest blogger Sheila Clover English: What is the benefit of using a book video?
Book publicity and marketing know-how, courtesy of Brian Feinblum
Elsewhere on the Web:
Joanna Penn, an author who calls herself an introvert, provides exceptionally good resources for writing, publishing, and marketing books at The Creative Penn.
Author Marketing Experts, Inc., is the encyclopedia of book marketing.
Get the whole book marketing enchilada, courtesy of Brian Feinblum, at the BookMarketingBuzzBlog.
Got all that? Dennis Cass, the author of Head Case: How I Almost Lost My Mind Trying to Understand My Brain, is feeling the pressure too:
Get Known Before the Book Deal, by Writer Mama Christina Katz, offers authors advice on building their platforms.
Thriller writer J.A. Konrath is giving away The Newbie’s Guide To Publishing Book, his PDF ebook.
Author, entrepreneur, social media expert, and speaker Chris Brogan lays out An Author’s Plan for Social Media Efforts.
New author Robin Black explains her approach in What, Me Market? (Book Marketing for the Clueless).
Dan Schawbel lists in Forbes the 5 Reasons why your online presence will replace your résumé in 10 years.
The folks at Berrett-Koehler Publishers put together a thoughtful tip sheet for authors, Social Networks and Online Affinity Groups, and were nice enough to include a link to Treated & Released. Thanks, BK!
Mary Hershey of Shrinking Violet Promotions presents An Interview with a Real Live Publicist: Random House’s Kathy Dunn.
Literary agent Andy Ross interviews Mary Bisbee-Beek, Freelance Book Publicist.
Looking for a case study? Jeff Rivera interviews Author Abiola Abrams: On How Writers Can Build a Platform.
Advice about starting a blog can be found at:
WordPress.org: Introduction to Blogging
WordPress.com: Thinking of WordPress.com for Your Business?
Darren Rowse, ProBlogger: How to Blog: Blogging Tips for Beginners
Jason Kaneshiro: Ten Reasons Why You Should Start Your Own Blog
Guy Kawasaki: How Blogging Promotes Books
Mike Wallagher: How to Start a Blog
John Saddington: How I’d Start (Restart) a Blog If I Were to Begin Today
Mashable: 40+ Free Blog Hosts (there are more)
Jane Friedman: What Should Authors Blog About?
Tom Christensen: 3 Dos + 3 Don’ts—or, the Basics of Karma
Maria Schneider: 20 Tips for Good Blogging
Robert Lee Brewer: 25 Ways to Increase Blog Traffic
Joel Friedlander, The Book Designer: Author Blogging 101: Top 7 Strategies for Blog Marketing
Photoshop Tutorials by Jennifer Apple: Blog Tutorial – Tips for Blog Templates & Blog Design in Photoshop
Teaching Degree.org Blog: 100 Tips, Tools, and Resources for Teaching Students about Social Media
Harold Rabinowitz: Blogging Is Not As Easy As It Looks
Jakob Nielsen: Write Articles, Not Blog Postings
Legal tips for bloggers can be found at:
Aviva Directory: 12 Important U.S. Laws Every Blogger Needs to Know
Electronic Frontier Foundation: Legal Guide for Bloggers
Arts Law Center of Australia: Legal issues for bloggers
Digital Media Law Project: Legal Guide
Federal Trade Commission: FTC Publishes Final Guides Governing Endorsements, Testimonials
Center for Media & Social Impact at American University: Fair Use
A Wooden Horse White Paper: Intellectual property attorney explains copyright and public domain when posting on social media
Lloyd J. Jassin, Copylaw: Fair Use and Copyright Half-truths, 12 Copyright Permission Myths
The Copyright Advisory Office of Columbia University
Copyright Hub: Information about copyright in the UK
The Blog Herald: How to Provide Attribution in the Blogging World
American Press Institute: Strategy Studies
Essays on how it feels to be a blogger can be found at:
Maxine Clarke: Place and Community
Jennifer Epstein: Lost in Blogland
Jeff Jarvis: The Value of This Blog
Errol Morris: Cartesian Blogging
Reginald Shepherd: All Kinds of Favors Fall From It: Some Thoughts on Becoming a Blogger
Gretchen Rubin: Social Media Happiness for Authors
Katie Couric: On the Importance of Social Media [a video interview by Brian Solis]
Marc Andreessen: Eleven Lessons Learned about Blogging, So Far
Jane Friedman: Audience Development for Writers: Your Life-Long Career Investment [Video]
What Every Literary Writer Needs To Know About the Digital Disruption: A Town Hall Debate from Grub Street [Video]
Amit Agarwal: [Poster] Which Creative Commons License is Right for Me?
The New York Times: Standards and Ethics
Reuters: Handbook of Journalism
Society of Professional Journalists: Collection of Codes of Ethics