The following tweet appeared in my LinkedIn updates today:
Authors (esp. Chicago area), if you don’t have website I can’t easily contact you for library program & will often just give up.
- Book Reviewer/IPPY Award Judge at Independent Publisher
- Book Reviewer/Author Event Reporter at Patch.com – Algonquin, IL
- Book Reviewer at Bookbrowse.com
- Book Reviewer at Booklist
- Book Reviewer at Library Journal
- Book reviewer/critic at National Book Critics Circle
- Adult Program Coordinator at Algonquin Area Public Library
If you’re a new author, particularly one located in the Chicago area, Lisa Guidarini is someone you’d probably like to know. She can take you places. But if you’re stuck in the 20th century, perched behind a security wall on Facebook, or otherwise hiding out like a fugitive, then you are defeating yourself. Readers can’t find you, and neither can people who are willing to make the effort to connect you with readers.
Want publicity? Be discoverable.
- Have a website or blog that lists your books, your contact information, and your publicist’s name and contact information.
- Check your email and voicemail daily.
- Respond to professional inquiries within 24 hours. (That’s 24 hours from the time the inquiry was sent, not 24 hours from the time you received it.)
- Be prepared to send a press/media kit and a copy of your book without delay.